About Us

  1. How We Started

    From One Guesthouse to a Team of 120

    We started with our own guesthouse, learning how to turn rooms into bookings.

    Our team brings together specialists in data analytics, hotel marketing and management, international OTAs, travel and hotel design. With technology at our core, we continue exploring better ways to run and grow hospitality businesses.

  2. Understanding the Challenges

    From a love of travel to a career in hospitality

    We share a love of travel and believe a place to stay is more than one part of a trip. It is a way to experience local culture and create lasting memories.

    Working in hospitality, we saw how time-consuming daily tasks can leave operators with little time to improve service or grow revenue.

  3. Our Beginnings

    Founded in 2017

    We use data and technology to help small and midsize accommodation businesses simplify operations, work more efficiently and increase bookings and revenue.

    We have helped over 100 properties across Taiwan and earned recognition through Taipei’s Outstanding Startup Award and Digital Service Innovation Subsidy Program.

  4. Looking Ahead

    Transforming Hospitality Through Technology

    Through smart check-in, automated workflows and talent development, H& will continue improving hospitality operations and bringing Taiwan’s local hospitality culture to the world.

Awards & Recognition

  • 2026
    • Traveler Review Award
  • 2024
    • Trip.com Most Engaged Partner Award
    • Taiwan Top 100MVP Managers Award
    • SLP Entrepreneur
    • CSEA Customer Service Excellence Award
  • 2023
    • Agoda Gold Circle Award
    • Tourism Administration Golden Journey Award
    • AAMA Taipei Cradle Program, Cohort 12
    • Lion Travel Startup Accelerator, Cohort 2
    • WIT Taiwan Startup Representative in Japan
    • Arival Taiwan Representative in Thailand
  • 2022
    • Ministry of Economic Affairs Startup Award – Gold
  • 2021
    • Taiwan Service Industry Association Digital Transformation Award
  • 2020
    • Outstanding Managers Association Golden Summit Award
    • Taipei Outstanding Enterprise – Startup Elite Award
H& — Everything Begins Here.